Ultima Unveils Watch Magic Smartwatch with Bluetooth Calling at Budget Price

Key Takeaways
- Priced at NPR 3,999 with a launch discount bringing it down to NPR 2,999
- Features a 1.83-inch TFT LCD display, Bluetooth 5.2 connectivity, and IP68 water resistance
- Includes Bluetooth calling with built-in microphone and speaker plus over 110 sports modes
Ultima Watch Magic Smartwatch Launched in Nepal
Ultima, known for its budget-friendly audio and wearable products, has expanded its lineup with the new Watch Magic smartwatch. As the company’s second wearable device, the Watch Magic brings essential smart features to users at a very accessible price.
Design and Display
The Watch Magic sports a square design with a silicone strap secured by a traditional pin buckle closure. The watch itself carries an IP68 rating for dust and water resistance, making it suitable for everyday wear. Users can choose between two color finishes: black or copper. On the right side, a circular navigation button sits in the middle of the frame, while a PPG sensor is positioned at the bottom. The display is a bright 1.83-inch TFT LCD panel with a 2.5D curved edge design. It offers a sharp resolution of 240 by 284 pixels and a peak brightness level of 500 nits. The watch comes with more than 200 interchangeable watch faces to suit different styles.
Health and Fitness Features
The Watch Magic covers all the primary health monitoring functions, including continuous heart rate tracking, blood oxygen level measurement, sleep analysis, and female health monitoring. It also includes a street monitoring feature for added safety. For fitness enthusiasts, the device supports over 110 different sports modes, catering to a wide range of activities.
Smart Functionalities
A standout feature of the Watch Magic is its Bluetooth calling capability, enabled by a built-in microphone and speaker. Users can make calls directly from the watch using an on-screen dial pad. The device also displays notifications from linked smartphones, allows users to set reminders, works as a remote camera shutter, and controls music playback. Importantly, the interface supports the Nepali language, making it more accessible to local users.
Battery Life and Connectivity
Although Ultima has not revealed the exact battery capacity, the company claims the Watch Magic can last up to seven days on a single charge under typical usage. The device also features fast charging, providing a full day’s use after just ten minutes of charging. It connects to smartphones via Bluetooth 5.2, and all health and fitness data can be tracked and managed through the Ultima Smart app.
Pricing and Availability
The Ultima Watch Magic is officially priced at NPR 3,999 in Nepal. However, authorized Ultima retailers are offering a launch discount of NPR 1,000, reducing the price to NPR 2,999. This makes the Watch Magic an extremely affordable option in the current smartwatch market.
Key specs
| Sports Modes | 110 exercise modes |
| Sensors | PPG optical sensor |
| Connectivity | Bluetooth 5.2 |
| Price | NPR 2,999 (discounted from NPR 3,999) |
| Display | 1.83" TFT LCD, 240 x 284 pixels, 500 nits brightness |
| Health Tracking | 10+ (24/7 heart rate, SpO2, sleep, female health) |
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